A complete everyday kit
The concept is organised around the tasks people recognise: floor, upholstery, corners, and car. The purpose is not a feature race, but a clear relationship between each tool and a familiar routine.
CLEAN · Cordless stick vacuum concept
A compact dry-cleaning system for everyday flow.
Flow S1 brings KOVA CLEAN into a concrete product concept: a cordless stick vacuum shaped around the everyday floor, sofa, corner, and car routines of a home.
Concept visualization
KOVA CLEAN Flow S1
A single product concept within the KOVA CLEAN direction, expressed through a calm Deep Ink, Sand, and Signal Mint visual system.
Concept configuration
The components that frame the Flow S1 idea.
- Dry vacuum configuration
- Detachable handheld format
- Removable battery
- Motorized floor head
- Crevice and upholstery / dusting tools
- Wall or floor storage solution
Concept reference targets
Four numbers that frame the concept brief.
These are development reference targets in the Flow S1 concept book, not consumer-facing product specifications.
- Suction reference target
- 180 AW
- Runtime reference target
- 45 min
- Weight reference target
- 3.2 kg
- Bin-capacity reference target
- 0.6 L
Design principles
A useful system, made legible.
Ownership clarity
Battery, bin, filter, and tools are treated as visible parts of the product experience. The design language makes care and storage feel like part of the object, not an afterthought.
Compact by intention
Flow S1 is a dry-cleaning concept within the KOVA CLEAN architecture. Its form is designed to sit alongside the different cleaning rhythms of a home, with a calm, compact presence.
Product-motion direction
A 30-second concept-film storyboard.
00:00–00:03
Brand aperture
A Deep Ink field opens through a narrow mint line into the KOVA CLEAN world.
00:03–00:07
Form in rotation
A slow three-quarter turn introduces the parked appliance and its quiet material contrast.
00:07–00:15
Everyday points of contact
The camera moves from the handle to the battery seam, then follows the floorhead across a home surface transition.
00:15–00:23
Storage as a scene
Dock, tube, and attachment silhouettes resolve into an orderly storage tableau.
00:23–00:30
The final frame
The product returns to a Sand field, held with a small mint accent and the KOVA CLEAN Flow S1 name.
Within KOVA CLEAN
Flow S1 sits inside a broader cleaning map.
Explore the KOVA CLEAN direction to see the wider range of home-cleaning product types being mapped.
Explore CLEAN